Christiaan Takkenberg is director digital transformation B2C at PVH. His biggest focus at the moment is the Tommy Hilfiger consumer app tech organization. Christiaan has 10 years of experience in e-commerce and digital development. Before his current role, he worked as E-commerce manager B2B for Tommy Hilfiger & Calvin Klein, occupied various ad interim e-commerce roles, and worked on online merchandising and commercial e-commerce management at WE Fashion.

Christiaan has always combined his job with lecturing E-commerce and E-business at the VU University of Amsterdam. Staying in touch with the newest developments in the field of digital commerce and innovation is essential. Being a visiting lecturer at the VU University is a unique opportunity to develop and learn new views and perspectives.