Did you know that 85% of brands and retailers are anticipating higher online sales this year than last year?
If COVID-19 has shaken the world of commerce in the first part of 2020, brands and retailers are now looking to anticipate the impact of the pandemic on the festive season. 61% of them expect to see an increase in demand for their products compared to last year.
To take advantage of the trend and boost your sales, nothing should be left to chance: anticipation is key for the coming months, and user-generated content (ratings, reviews, photos, videos, consumer-generated posts) becomes a key element of your e-commerce strategy.
Is your business ready?
Find out in our On-Demand webinar:
- How to plan for the holiday season, now and month by month
- How to take advantage of the importance of user-generated content in planning your year-end campaigns and reducing returns,
- How to increase the amount of user-generated content on your product pages, the most effective and differentiating brand strategies to inspire you to be successful